Marketing & PR Firms

Articles in Marketing & PR Firms

By ceujon 1 comments
The attractive power of your sales letter often stands on what you don’t do. Make sure that you avoid these communication problems outlined by Jill Konrath, author of “Selling to Big Companies”, when you draft your letters to crucial customers... more »
By RockOnRockL 0 comments
If you have a passion for spotting trends and work well under tight deadlines, a career in public relations might be right for you. Though a competitive industry, it is not impossible to start your vocation within this field if you know how and ... more »
By wahhippie 5 comments
If you are like me and you are looking for ways to bring in additional income from home then I suggest you familiarize yourself with google adsense. The way it works is advertisers pay google a certain amount to show their ads on blogs and ... more »
By GloBuono 8 comments
An easy,9-step, how-to guide on what to do after you have written your story. Includes Web sites and links to helpful information for self-publishing. Helpful tips with information on the different types of publishing options. Explains the ... more »
By msmarymac 0 comments
Interested in becoming a publicist or PR guru? The best way to go about it is by throwing yourself in the game. Here are some tips on how to get your foot in the door and start a career in publicity... more »
By dovinea 2 comments
Starting your own profitable advertising business is both easy and inexpensive, you only need to get a bit creative... more »
By Paul M. J. Suchecki 1 comments
How do you plan to tell the world you're open for business?.. more »
By Al Davidson 0 comments
As a sales person, if you want to find your decision maker quickly, you need to find a lead generation Sherpa of your own. Asking the right person inside the company can really help, if you can find someone who is knowledgeable, personable and ... more »
By Tonig 1 comments
Article marketing is not a new Internet marketing tool. This marketing tactic has proven itself to successfully bring increased traffic to your website and, subsequently, increased sales... more »
By Schrlau 0 comments
When selling a service or product to clients remain honest to the client and you will succeed. Selling is not always the easiest work to be in because of the short term focus of most managers. The focus is long term sales. To get long term ... more »
By RedheadWriting 2 comments
When you're in the business of selling, there is no better case you can make for a new customer than the testimony of an existing customer! Here is an easy-to-follow guide that will show you how case studies can be a highly effective sales tool ... more »
By Meredith Simonds 0 comments
Though 2-page fundraising letters almost always get more response, 1-page letters work well as reminders. If you’ve already sent out a 2-page fundraising letter, it’s helpful to send a 1-page follow-up reminder a few weeks later to those donors ... more »
By Meredith Simonds 0 comments
Though two-page fundraising letters almost always get more response, one-page letters work well as reminders. If you’ve already sent out a two-page fundraising letter, it’s helpful to send a one-page followup reminder a few weeks later to those ... more »
By Knowledgeable 0 comments
FOR IMMEDIATE RELEASE! PRESS RELEASE 10/10/07 10:00 AM ET THE WINNER OF THIS YEAR'S CHOCOLATE SNIFFY AWARD IS.......... HILARY CLINTON! NEW YORK CITY, NY - Janet Stone of Stone Consumer Product Labs in NYC announced this morning that ... more »
By Tina Cush 0 comments
Search Engine Optimization (SEO) is the front end content as well as the back end development of a web site specifically crafted for the purpose of helping the website to rank first in the organic search results of search engines for the most ... more »
By proximitia 1 comments
Employing Bluetooth technology to do proximity marketing by targeting people's mobile phones, laptops and handhelds. A contemporary permission-based advertising solution to do cell phone advertising without any costs for the recipients... more »
By eHow Business Editor 0 comments
Every business owner wants free publicity but many self-starters and longtime professionals alike are mystified as to how to actually get it. Whether you operate a small business or a big one, it's important to get your name in the news and keep ... more »
By marklugo 0 comments
Since 1993, I have raised a good amount of sponsorship money for either a team or a special event. Although, I must admit that things have changed since then, but not a whole lot. The general principles remain the same for the most part. At ... more »
By eHow Business Editor 0 comments
A focus group consists of 8 to 10 people with similar backgrounds discussing a particular topic for about 1 ½ hours. Offering compensation for their time is usually enough to get people to agree to participate, but these steps outline the ... more »
By Meredith Simonds 0 comments
No matter what anyone says, the numbers prove that 2-page fundraising letters get better results than their 1-page or 4-page counterparts. As with anything else in direct mail, writing a 2-page fundraising letter is both science and art. The ... more »
By Meredith Simonds 0 comments
Whether used to communicate last-minute information or as a tool to highlight something you don’t want the reader to miss, lift notes can be a powerful addition to any direct mail package. Think of it as a mini-appeal, including a headline on the ... more »
By writerjoe 0 comments
How many times have you opened a direct mail letter and thrown it out after reading the first sentence? If you discarded enough paper to recycle the Rainforest, you may feel that sales letters are a waste of time, money, and trees. Well, think ... more »
By Joey Fiero 0 comments
As a aspiring actor you won't need or be able to afford publicity until your "bigger break" in your acting career but until so you need to get your name and face out there because lets face it, you're an actor!.. more »
By eHow Business Editor 0 comments
Small businesses have very different public relations needs than larger companies. They typically have more focused customer bases and need to develop publicity only within localized areas. However, there are firms that concentrate on meeting the ... more »
By Lorin Neikirk 0 comments
For creative talent, noting is more rewarding than finding an agent! (Or an agent finding them!) Not likely to happen if one sits around and waits for it to happen... So how do you go get your own agent? By going where the agents are. In the books!.. more »