The Average Salary of an Advertising Executive
An advertising executive nurtures and maintains relationships with existing and potential clients. Executives are required to lead and direct the work of others; creativity and a wide degree of autonomy is expected. The nature of the job usually requires that an advertising executive have at least a bachelor’s degree and a significant amount of relevant field experience. A number of factors combine to influence an advertising executive's earnings including education, experience, industry and location.
Other People Are Reading
-
Average Earnings
-
As of November 2010, the average salary range for advertising executives in the United States is $55,229 and $93,773 annually, according to Salary.com. Most executives earn between $60,752 and $80,927 yearly. Bonuses are a significant component of an advertising executives earnings, amounting to 18.2 percent of total pay.
Education and Earnings
-
Educational background plays a role in an advertising executive earnings, according to November 2010 PayScale data. An account executive with a bachelor's degree can earn between $26,400 and $42,000 yearly, but an executive with a communications degree can earn slightly more, with a salary range of $27,514 to $46, 172. An executive with a bachelor's degree in business administration, marketing or advertising can make about $49,000 per year. The degree with the highest earning potential is a bachelor of arts, at $33,695 to $56,000 per year, according to PayScale.
-
Experience
-
The more experience an advertising account executive has, the more money she makes. Individuals with less than one year of experience earn between $27,469 and $39,473 annually, according to 2010 PayScale data. With one to four years of experience, advertising account executives earn between $32,681 and $45,678. Individuals approximately nine years of experience earn between $36, 833 and $55,132 each year. Advertising executives with 10 to 19 years of experience can earn between $31,922 and $57,856 a year.Those who have been on the job more than twenty years on average make approximately $62,086 a year.
Industry
-
Advertising executive pay varies depending on the industry. Those advertising account executive working in the television broadcasting industry make on average between $35,029 and $52,801 annually. Advertising agencies and marketing firms, media management companies for radio broadcasters and newspapers pay their account executives salaries that range between $31,247 and $48,164 per year, according to 2010 PayScale data.
Location
-
California and New York have the highest paid advertising account executives, where they can earn between $35,434 to $58,046 annually. Illinois is the third highest paying state where advertising account executives make between $34,972 to $48,786 per year.
-
References
- Photo Credit Jupiterimages/Photos.com/Getty Images
