Brother Sewing Machine Information

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According to the Consumer Reports website, Brother International is one of the world’s largest sewing machine manufacturing companies. During the first decade of the 21st century, Brother sewing machines accounted for 29 percent of the world’s sewing machine sales market.

History

  • The roots of the Brother sewing machine lie in Japan in 1908 with the foundation of the Yasui Sewing Machine Company by Kanekichi Yasui. The official Brother website reports that in 1928, the Yasui Sewing Machine Co. was inherited by Masayoshi Yasui, brother of Kanekichi, and the company name changed to Yasui Brothers’ Sewing Machine Company. In 1932, Yasui Brothers’ introduced the first home-use, mass-produced sewing machine. The company name changed again to Nippon in 1934. During the period between World War I and II, Brother sewing machines advanced sewing machine technologies with the introduction of features such as lock stitching and button holing, according to Funding Universe.

Exports

  • The Brother website explains that Brother sewing machines began to be exported around the world in 1947. Brother has since opened sales facilities around the world, covering both Europe and the Americas. Brother USA explains that a U.S. office was opened on April 21, 1954 and has since gone on to produce a profit of around $1.5 billion for the year 2006.

Diversification

  • Brother began to diversify its production into home appliances, such as irons and mixers, reports the Funding Universe website. Diversification had mixed results until the introduction of the first high-speed dot matrix printer in 1971. During the 1980s, Brother continued to diversify into areas like electronic typewriters and telecommunications. The Brother website reports that the company changed its stock market classification from machinery to electronic applications in 2006, but it continues to manufacture sewing machines.

Global Production

  • In an attempt to reduce costs associated with high import tariffs, Brother began to open production facilities around the world in the 1970s and 1980s. The Funding Universe website explains that the first overseas manufacturing facility was opened in Taiwan to produce sewing machines in 1978. Following legal action between Brother and Smith-Corona over product pricing, Brother moved to regional production plants in countries around the world, including the U.S., U.K. and Malaysia.

Sewing Machines

  • Brother USA reports that Brother sewing machines are designed and manufactured to include technological advances and to make the use of the machines as easy as possible. Brother sewing machines are sold through dealers and over the Internet through the Brother website, according to the Consumer Reports website.

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References

  • Photo Credit Sewing machine image by Kumar RR from Fotolia.com
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