Why Do People Become Model Reps for Photographers?

Many photographers hire models to assist them in scheduling paid photo shoots.

Most fashion photographers have agents or managers that help them book work. Many also employ models to assist them in scheduling paid photo shoots. These models serve as representatives or ambassadors to the photographer's business. They promote the photographer's services, showcase his work and encourage other models to book shoots with the photographer.

Why Photographers Hire Model Reps

Many models feel more comfortable working with a photographer that's been recommended to them by another model, as opposed to one that's been "sold" to them by an agent. The prospective client is able to relate more to the rep because the rep is a model and is speaking from a model's standpoint. Because the rep has actually shot with the photographer, she can tell a potential client exactly what to expect during a shoot, and can answer questions an agent may not be able to.

How It Works

The photographer takes photos of the model rep and provides him with high-quality prints of their shoot and of other images he has taken. The rep then uses these photos to show other models how good the photographer's work is. The rep also utilizes the web to promote the photographer's work online, posting impressive images along with the photographer's link on related websites, forums and blogs.

Benefits

Becoming a rep for a photographer is rewarding for the model as well. Models need to do frequent photo shoots in order to keep their portfolios up to date with recent photos. In exchange for help acquiring new clients, a photographer will provide her rep with free photo shoots in addition to a stipend or commission.

Potential

For models looking to break into marketing, promotions or sales, working as a model rep can be a great stepping stone. The experience and skills acquired working as a model rep can help one attain a more advanced position at an advertising agency, marketing company or one of the many companies in need of salespeople.

Ideal Candidates

Photographers usually hire model reps they have previously enjoyed working with. They may also seek models they believe to have greater influence, such as a model with more experience, one with a large network of associates or a model considered a local celebrity. According to published, professional photographer R.J. Jacques, an ideal candidate is someone friendly, outgoing and persuasive. Jacques says sales and promotional experience is also a plus.

Warnings

Before a model agrees to work as a rep for a photographer, she should ensure that he is professional and upstanding. This can be done through research and by contacting references the photographer provides. Good references include former and current clients, coworkers and employees. A written agreement also helps protect the rep. The agreement should state the compensation the rep will receive, commission, if any, and how often she will be paid.

References

• R.J. Jacques, Photographer; R.J. Jacques Photography; Philadelphia, Pennsylvania

Resources

• Best Sample Resume: Model Resume Example