What Is the Role of a Tour Operator When Developing an All Inclusive Package Holiday?
A tour operator comes as a blessing for tourists, opting for an all-inclusive package holiday. This type of package usually contains tickets to and from the destination, transportation to and from the hotel or other place of residence and tour guide to show around the city. The term 'all inclusive' explains that the package is available at one price either per head or for a couple, as in the case of a honeymoon package.
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Role
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A tour operator is more of a service provider, providing the most convenient option for tourists to visit, stay, as well as leave from the city. He works in coordination with several key players of the tourism business such as airlines, hotels, restaurants and tour guides. He is more of a middleman, who connects the customers with these services.
Responsibilities
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A tour operator is completely responsible for the services rendered to the customers during the holiday. He ensures that all the services mentioned in the all-inclusive package holiday are made available to customers. For instance, it's a common occurrence that a tourist does not get a hotel room, despite making reservations through travel agents or other means. A tour operator ensures that such a situation does not arise. He is also responsible for conveying any delay or cancellation of flight, as well as making alternative arrangements for stay and departure.
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Developing an All-inclusive Package Holiday
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Developing holiday packages includes organizing different services in a manner that is affordable for the customer as well as profitable for the tour operator. For instance, airline operators may not always be able to sell all the tickets, where some seats are sold to the tour operators in bulk, thus ensuring sale of tickets indirectly. When bulk orders are placed, tour operators are able to negotiate lower prices. This is true in case of every service related to tourism industry. This helps the tour operator in developing holiday packages that are high in value and low in cost for the tourists.
Use of Advertising
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Developing an effective ad campaign is an important step in developing holiday packages. This is because a well marketed product is obviously likely to get a good response from potential clients. An advertisement in the form of banner, leaflet or brochure helps a tour operator showcase the packages in the best possible manner.
Preparation Required
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The main preparation required for creating a package holiday is to have complete knowledge of the city for which the package is being developed. A tour operator must be completely aware of different types of services available including alternatives if needed. Apart from this, he must also make himself aware of government policies and regulations with reference to tourists and travel to foreign countries.
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References
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- Photo Credit tour de la terre image by photlook from Fotolia.com
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Comments
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that is good.
