Job Description of a Graphic Desinger
Those interested in becoming graphic designers may be drawn to the career because of the creativity involved. Others may choose this field because of the technological skills required. A graphic designer's career offers individuals the chance to advance in a highly competitive, artistic field.
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Job Duties
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Graphic designers are responsible for effectively communicating using various types of media, both print and electronic. They use photography, illustrations, colors, text, sound, animation and layout techniques to create these messages. Designers rely heavily on computer software to design animations and layouts. They are involved in the layout design of newspapers, magazines, journals and many other publications. They may also work on multimedia projects, business and product logos, marketing brochures, promotional displays, Web content, packaging, interactive media and business signs. They may even produce the credits for movies and television shows, according to the Bureau of Labor Statistics.
Design Process
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When beginning a project, graphic designers consult with the client to determine the client's needs and vision for the desired product. Graphic designers may also consult an art or creative director. It is important for the designer to do her own research before beginning the project. Next, the designer will create sketches of her design by hand or with the use of computer technology. After designing the images, graphic designers arrange the elements on the screen. Once the design is complete, the graphic designer will present her design to the client for approval and then oversee the printing process to catch any errors on the printing proofs, called mock-ups.
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Working Environment
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Large design, publishing and advertising firms generally allow graphic designers to work normal hours in a comfortable setting, which is usually an office, studio or client's office. Designers employed by smaller design firms and those who work as freelancers work more erratic schedules, as it is frequently necessary to adjust their schedules according to clients' needs. Self-employed graphic designers tend to work extended hours in smaller environments. Graphic designers may work nights and weekends to meet deadlines.
Education
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Most graphics designers need a bachelor's degree in graphic design. The graphic design program teaches students principles of design, studio art, computerized design, website design, commercial graphics production and printing techniques, according to the Bureau of Labor Statistics. A liberal arts education is helpful for prospective designers. Two- and three-year schools may offer an associate degree or certificate in the graphic design field; however, those who complete their education at an associate degree level will only qualify to work as an assistant to a graphic designer or in a position that only requires basic technical skills. Those who already posses a bachelor's degree can learn technical skills by completing a two- or three-year graphic design program.
Earnings
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According to the Bureau of Labor Statistics, the average salary for a graphic designer, as of May 2008, was $42,400. The highest ten percent of graphic designers earned over $74,660, while the lowest ten percent earned $26,110 or less. The highest earners work in computer systems designing, and the lowest earners work in the printing field.
Advancement Opportunities and Job Outlook
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Entry-level graphic designers should work for approximately one to three years before advancing in their careers. Graphic designers who work in larger firms may move into positions as art directors, creative directors or chief designers, or into managerial positions. More experienced designers may decide to open their own design business or specialize in one specific area of design. In 2008, graphic designers held approximately 286,100 jobs, and the employment outlook seems promising. Competition for jobs is expected to remain high, especially in the fields of website design and animation, as those two areas will continue to grow the most over the coming years.
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References
- Photo Credit company logo image by Ekaterina Lozanova from Fotolia.com
