Graphic Design Manager Job Description

Save

To become a graphic design manager, professionals must first work with a company or advertising agency as a junior graphic designer. During their first two years of their career, most graphic designers perfect the basics of graphic design and build their art portfolio. Acquiring these skills prior to becoming a graphic design manager are important, as management roles focus more on planning, supervising and implementing graphic design elements that are part of large-scale marketing, advertising and creative campaigns.

Function

  • Graphic design managers are senior-level employees responsible for overseeing the creation of designs, creative concepts and sample layouts. For example, graphic design managers may lead an overhaul of their company's brand by re-designing brochures, signage and websites to conform with new branding guidelines and procedures. It is the graphic design manager's responsibility to ensure that graphics, logos, illustrations and electronic communications adhere to their company's branding policy and quality standards. As an experienced graphic designer, these professionals usually delegate and supervise the activities of less experienced graphic designers. They also manage budgets and coordinate project schedules.

Education

  • Most grahic design management positions require a Bachelor of Fine Arts degree, along with at least two years of work experience as a graphic designer. Courses that help students prepare for a graphic design career include English, art history, studio art, social science and natural science. College internships also help students build portfolios and prepare for graphic design positions. Formal graphic design training is also offered at independent schools of art and design, which award graduates certificates, and associate and bachelor degrees in fine arts.

Skills

  • Graphic design managers must have strong writing, presentation, interpersonal and creative skills. Creative professionals often work with marketing, advertising and other departments, so it is important that graphic design managers collaborate well with different roles and levels in their organization. Graphic design managers should be analytical and able to solve complex issues using artistic concepts and solutions. Other skills include prioritizing and managing different tasks, and supervising and training junior-level graphic designers.

Salary

  • The average salary range for a graphic design manager fell between $43,678 and $72,032 according to a May 2010 PayScale report. The report also stated that average bonuses for graphic design manager jobs ranged between $1,012 and $6,024. The Bureau of Labor Statistics (BLS) states that the median annual salary of multimedia artists and animators was $56,330 in May 2008.

Potential

  • According to the BLS May 2008 "Occupational Outlook Handbook, 2010-11 Edition," jobs for marketing and advertising professionals are expected to grow 13 percent during the 2008 and 2018 decade. Demand for marketing and advertising experts will be driven by companies' need to differentiate themselves using creative advertising tactics. In addition, the BLS projects that jobs for artists and related workers will increase 12 percent during the same period. Job growth will be most prevalent in video game, television and film companies that need sophisticated multimedia professionals to create realistic animation and special effects.

Related Searches

References

  • Photo Credit meeting image by Thorsten Frisch from Fotolia.com
Promoted By Zergnet

Comments

You May Also Like

  • Marketing Designer Job Description

    Marketing designers are computer artists who create templates, images and other artistic elements for marketing publications. Although some marketing professionals outside of...

  • Design Manager Job Description

    The position of design manager is a very broad term. It can be applied to website design or product development. No matter...

  • Design Project Manager Job Description

    Many organizations require dedicated professionals to oversee all aspects of small and large design projects. A design project manager oversees one or...

  • Graphic Artist Job Description

    Graphic artists analyze, plan and create visual solutions. They accomplish this through applying specialized techniques within various forms of media, from website...

  • How to Become a Graphic Designer

    Graphic designers are responsible for creating notable product logos and/or packaging designs that will catch the public's eye and increase a company's...

Related Searches

Check It Out

3 Day-to-Night Outfits for the Work Week

M
Is DIY in your DNA? Become part of our maker community.
Submit Your Work!