With over two thirds of salaried jobs requiring a significant amount of written work, workers with good writing skills stand a much higher chance of advancing successfully in their careers. Even many nonsalaried jobs require employees to produce a certain amount of written work. Your aptitude as a writer can determine whether or not you even get an interview.
One of the primary concerns of an employer when hiring workers is their level of communication skills, as you might be required to construct professional letters or emails, write promotional copy, write concise reports, prepare presentations and speeches or even write blog entries. Your writing style will make an immediate impression on a potential employer and could determine whether or not you are considered for the job. Even a glowing resume, if poorly written and presented, could land you in the "no" pile, while a fellow applicant with a well-polished curriculum vitae will beat you to the post.
Great communication skills--in particular writing skills--will help you to stand out in the workplace, and can play a significant part in getting you that promotion. Being a good writer means getting your message across clearly and concisely. You must also be able to vary the tone and style of your writing to suit the purpose. For example, the language used in a letter of apology to a customer should be extremely formal whereas a piece of copy for a marketing campaign could be much more colloquial in tone. Poor communication limits productivity, and a company is much more likely to favor a worker who has the skills to save their business time and money. Employers also value their image in the corporate world, and will expect workers to uphold this reputation when communicating with customers and clients.
Good writing skills allow you to avoid wasting hours rewriting letters and reports. If you don't make too many mistakes in a first draft, you can reduce the time spent in the editing process. Many people struggle to think of 'the right word' when writing, but by building up a wide vocabulary you will be able to articulate yourself in half the time. Understanding the different uses of language---conversational, informative, persuasive for instance---will help you to identify the tone needed for individual projects so you can get it right first time round.
It is important in any job to express yourself well to your employer, your colleagues and your customers. Otherwise, you could be misinterpreted and any great ideas you might have will be lost. Reading is one of the best ways to improve your writing abilities and expand your vocabulary. A good way of developing your language skills is to look up any unfamiliar words you come across and try to use them in your writing. This will help you remember them in the future. Remember, the more eloquent you are as a writer, the easier you will find it to articulate yourself verbally.
Writing is not all about spelling and grammar; it's also about tone and style. If you write with conviction, you will come across to the reader as professional and knowledgeable. You can do this by using decisive language and a positive tone. If your writing is unclear, poorly structured and passive in tone, your case will weaken and you will not exude confidence to the reader. If you develop your writing skills and have faith in your abilities, it will be evident in your written work.
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