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Retail Designer Job Description

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By Kat
eHow Contributing Writer
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Retail designers create 3D designs in stores with the objective to capture the customers' eye. They are able to strategically place clothing, mannequins and other props to create a visual impact. To simply put it, retail designers help make retail stores look good.

  1. Retail designers create eye catching store displays.
    Retail designers create eye catching store displays.
  2. Roles

  3. According to the Occupational Information Network (O*Net), retail designers "plan and erect commercial displays, such as those in windows and interiors of retail stores and trade exhibitions."

    Retail designers are recognized by the Bureau of Labor Statistics (BLS) as Merchandise Displayers and Window Trimmers. According to O*Net, they are also known under other titles, such as a visual merchandiser.
  4. Industries

  5. The projected employment for a merchandise displayer and window trimmer is average growth through 2016. According to BLS, the top industry to employ the most merchandise displayers and window trimmers is department stores. Other industries with high levels of employment are advertising, public relations, and related services; grocery and related product merchant wholesalers; clothing stores; and wholesale electronic markets and agents and brokers. In May 2008, the top paying industry is travel arrangement and reservation services where employees earned a reported amount of $46,020.
  6. Environment

  7. Retail designers typically work in comfortable indoor settings. They may sometimes have to work outdoors to prepare for events, such as sidewalk sales or other exhibits. Work areas may be cramped, especially when they're constructing a display. They also may be required to stand for long periods of time. There is risk of injury from falls or use of heavy equipment. They also may arrange clothes, accessories, and furniture on the sales floor. Retail designers can work 35 to 40 hours per week. They may have to travel to set up displays at trade shows and other special events. Some retail designers work freelance and have most of their work conducted during holidays or other special times during the year.
  8. Education/Training

  9. Educational requirements vary. According to Michigan.gov, employers will be looking for a high school diploma and its equivalent. Some employers look for at least an Associate's degree. Formal education paired with an internship will also provide a candidate with a competitive edge. Other employers require post secondary programs, such as Applied Design and Fashion Merchandising.
  10. Salary

  11. According to a BLS 2008 report, the national mean hourly wage for merchandise displayers and window trimmers is $13.73 and the yearly salary is $28,560. The national salary ranges from $17,380 to $42,590.

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