What Does a Modeling Agent Do?

If you're seriously considering a career in modeling, you should meet with a reputable modeling agent. A modeling agent can let you know if you have what it takes to be a model and can connect you with companies that may consider using your talent to showcase their products.

  1. Function

    • Modeling agents work to find models work. They serve as their employment agents and help to negotiate contracts between models and clients in need of models. Clients who use modeling agents to find models include make-up companies, clothing catalogs, clothing stores and fashion designers.

    Types

    • Some modeling agents work independently, and others work for modeling agencies. Modeling agents may specialize in working with a specific type of talent, such as children, men or plus-sized models. There are even modeling agents who specialize in working with ugly people (see Resources). Some modeling agents only represent runway models, while others represent models for film, television and print.

    Significance

    • If companies were to advertise modeling opportunities, they would be flooded with applicants---most of them unqualified. Modeling agents listen to the needs of their clients and sort through potential models to find those that best fit their needs. Once they've narrowed down the pool, modeling agents present the top matches to their clients, leaving them to choose from a limited number of qualified models. This saves companies lots of time and energy. Also, if a company wants a specific model, they can contact the modeling agent who represents that model to present a contract offer. If the model is interested, the agent will work to negotiate acceptable contract terms between the two parties.

    Considerations

    • Independent modeling agents usually work off commission and earn between 10 to 33 percent of the amount of each contract that they negotiate (see Resources). Modeling agents who work for modeling agencies may be paid a salary or may be paid by commission.

    Warning

    • If someone approaches you and claims to be a modeling agent, be sure to do some research before signing any kind of agreement. Legitimate agencies or agents should be listed in the phone book or online. Contact the Better Business Bureau to see if any complaints have been filed against the agent or agency before signing on. If a modeling agent asks for money up front, before negotiating you a contract, the agent may not be working in your best interest. Agents usually get paid after they find you work, not before.

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